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The Power of Primal Motivations
While recently undertaking some thinking for Saatchi and Saatchi I started to develop an idea about an important factor in human motivations. Traditional advertising planning concerns itself, rightly,...
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A brief history of the brain - life - 26 September 2011 - New Scientist
David Robson tracks the evolution of our brain from its origin in ancient seas to its dramatic expansion in one ape – and asks why it is now shrinking...See it on Scoop.it, via Primal Intelligence
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